Bachelor of Business Administration (BBA) in Global Hospitality Management
Duration: 4 years Total credits: 120 US/180 ECTS Location: Switzerland and Spain Intakes: February and September
A world leading Bachelor’s degree in hospitality management Practical, hands-on, crammed full of applied academic content and with a year of real-world work experience guaranteed – our hospitality degree has everything you need to get your career in hospitality management off to a flying start. Gain the knowledge, skills and qualifications you need to launch your hospitality management career or build a foundation for graduate studies. As a Bachelor student, you can choose to study in the exclusive destinations of Crans-Montana, Switzerland, or Marbella, Spain, with the option to share your time between both (plus London via our sister institution) through international campus transfers. A bilingual version of this Bachelor's (Spanish-English) is also available at our Spanish campus. Les Roches is a legendary name within the industry, consistently placing among the leading institutions in the QS World University Rankings and having recently achieved 5 Stars (Excellent) overall in the QS Stars rating system. Once you graduate, that stellar reputation will open doors to exciting roles with prestigious brands across hospitality, as well as finance, events, and many other customer-focused sectors.
Program video
Academic pathway
Check our program details
Check our program details
Specialization semester 7
Select a specialization in your final year to gain in-depth knowledge of a particular field – or take the General Management track to build your own curriculum of elective courses.
Luxury Hospitality Management
Learn how luxury – and ultra-luxury – hospitality establishments and tourism destinations build brand equity, while keeping ahead of key trends and innovations. As the new generation of ‘green’ consumer makes sustainability an imperative, you’ll discover how luxury operators are responding to this challenge through sustainable design and eco experiences.
Digital Marketing Strategies
Learn how to market your brand in the digital world. You’ll develop a deep understanding of digital and social media marketing, consumer behavior, and crosscultural communication.
Entrepreneurship
Gain the skills you need to bring innovation to large hotel chains or to start your own business. You’ll plan and develop your own hospitality business concept and learn how to turn ideas into reality.
Financial Performance Management
Develop essential business skills including financial analysis and accounting, problem-solving and fact-based decision-making. Finance is critical to all hospitality functions and often serves as a gateway to senior management positions.
Resort Development and Management
Build the skills you need to manage luxury resorts and related businesses. You’ll develop your understanding of the tourism business industry – particularly the challenges involved in managing large, recreational properties.
Semester 8
Discover our curriculum of mandatory and elective courses during your semester 8
Mandatory courses
Option 1 Professional Immersion: 6-month work experience + Work-Based Research & Reflection Report OR Option 2 Academic Deep Dive: Bachelor Dissertation + Electives (max 9 credits)
Electives for option 2 Choose up to 4 or 5
Advanced Revenue Management Advanced Visual Analytics Law in the 21st Century Sustainable Tourism Development and Practices Advanced Communication Skills Blockchain and Emerging Technologies Corporate Governance, Social Responsibility and Ethics
Mandatory courses
Option 1 Professional Immersion: 6-month work experience + Work-Based Research & Reflection Report OR Option 2 Academic Deep Dive: Bachelor Dissertation + Electives (max 9 credits)
Electives for option 2 Choose up to 4 or 5
Innovative Culinary Trends Strategic Human Resources Digital Marketing, Big Data and Web Analytics Advanced Marketing Communication channels F&B Asset Management Quality Assurance Management
Hear it from our students
Jeonghyeon Noh - South Korea Crans-Montana campus
Albina Aleyeva - Kazakhstan Crans-Montana campus
Andrew El Kahli - Lebanon Marbella campus
Valentina Stefanini - Italy Marbella campus
“ I thought it was so nice how Les Roches made students who were studying online feel like they were a part of the community still, especially how the majority of the items are Les Roches customized.”
▪
Khyra Darmanto Hartono
UK
BBA student
Les Roches Connect* – remote learning options for the first semester of your Bachelor’s degree
If you’re not sure about traveling to campus to begin your Bachelor’s degree, Les Roches Connect remote learning will keep your education on track.
With Les Roches Connect, you can choose a full, 20-week semester of remote Practical Arts study, or opt for 10 weeks at home followed by 10 weeks on campus. Both options deliver the same learning outcomes as a full semester taught on campus.
Alongside live video classes and demonstrations, your Connect curriculum features competitions and challenges, ‘meet the expert’ guest speaker interviews, one-to-one coaching and mentoring, as well as the same personalized career services enjoyed by our on-campus students. We’ll support you at every step. Find the dedicated brochures and videos on our website ↗
* Remote study options are subject to NECHE approval intake by intake
Undergraduate admission requirements
Les Roches students want to become future business leaders – to travel and study abroad, and to seek an education that
allows them to experience it all.
As well as academic rigor, they demonstrate leadership and entrepreneurial qualities, and personal achievements – including service and team work – from extracurricular activities.
Keen to work in a dynamic, international industry, they come highly recommended by a counselor, coach or industry professional.
To maintain its world-leading reputation for excellence, Les Roches takes a holistic approach to student admissions, evaluating a range of criteria.
Complete application form
With all pertinent supporting documents, lesroches.edu/apply ↗
Academic requirements
Senior high school diploma or equivalent; and official high school transcripts are required. Documents are accepted in English for all campuses. Additionally, in French, German and Italian for our Swiss campus; and Spanish, Italian, French and Portuguese for our Spanish campus. Otherwise, an official notarized translation in English will be required.
Minimum age
17 years by program entry date.
Resume
To include up-to-date personal profile, academic qualifications, languages spoken, work experience, extra-curricular activities, travel, and leadership qualities.
Study/post-study plan
A 300-word essay, signed and dated, highlighting experiences, leadership, areas of development, and future aspirations for a career in the hospitality experience industry, and why you want to
study with Les Roches.
Admission assessment
By written exercise and interview. Prospective students should acquaint themselves with some aspect of the hospitality business – through internships, shadow opportunities, industry-related employment or informational interviews – before applying.
English language
Must be proficient enough for higher education studies. English language exam scores (Issued within 24 months prior to the intended intake for admission consideration, unless Visa authority requires differently) are required for non-native speakers, or those who have not spent the last two years in full-time English education. Learn more details ↗
Undergraduate application process
With such high demand for places, we recommend getting your application in as early as possible.
1. Submit your application We strongly recommend to all students to apply early. If you need a visa, please be sure to allow enough time between your application and the start of the semester.
2. Prepare for your admissions assessment Within 2 days of submitting your documents. After submitting your application and relevant documents you will be contacted to schedule your admissions assessment.
3. Receive a letter of offer Within 1–2 weeks, if your application is successful, you will receive a letter of offer.
4. Confirm place Within 15 days of receiving your letter of offer, to confirm your place at Les Roches Crans-Montana/Marbella, you must make the downpayment on your tuition fees as outlined in your letter of offer. This also confirms your acceptance to Les Roches’ terms and conditions You will then be sent a complete acceptance package that contains:
– Official Acceptance Letter
– Invoice for the first semester
– Pre-arrival guide
– Visa Attestation (if required)
5. Pre-arrival support Until your program starts. To help you prepare for your program, we provide:
– Visa support services
– Arrival assistance
– New student WhatsApp group
– Live Instagram Q&As
– Pre-departure webinar
6. Arrival on campus Your first week on campus, all activites compulsory. On official arrival days, we will welcome you with:
– Welcome booth at airport and transfer to campus
– Check-in and registration
– Authentication of Entry Academic Documents
– Induction week activities
Les Roches in videos
As images say more than words, find here a selection of videos about our campuses, student life or why world-renowned companies recruit our students
Visit the campuses
Les Roches Crans-Montana campus tour
Les Roches Marbella campus tour
Discover the Student Life
Les Roches Crans-Montana student life
Les Roches Marbella student life
Listen why top recruiters choose our talents